Sometime this afternoon, CNBC was running a news report on a stock market scam on a particular counter, and going on about the “life and times” of a person called Nirmal Kotecha. I skimmed through ET in the evening and found a four-line mention on the front page, with the story buried deep inside. Didn’t read it.

And then I read this Sans Serif report and this one by K.

DNA has the full story here (their editor has apologized on being conned). That explains the case of the mysterious letter-that-should-have-been-a-fax. And also why ET would refer to an assistant editor as “employee” and bury the story somewhere inside the paper.

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  • chipom  On April 28, 2009 at 12:42 pm


    Kinda reminds me of ‘Operation Blackstone’ from The Bourne Ultimatum, perhaps in this case best to call it ‘Operation, what? Who me?’. Initial reports on the scam harped on about Nirmal Kotecha – the mastermind, with brief mentions of ET asst editor, now employee, connection nor the PR agency (AdFactors) connection.

    Now the focus is on the integrity of ET and mockings by ‘discerning’ readers who have now cottoned on to this. So I’m guessing round 2 will have us seeing the PR and communications industry will also join the bandwagon and bring ex-AdFactors exec Sharma into the spotlight.

    This could prove to be just the tip of the iceberg…

    • Aristotle The Geek  On April 28, 2009 at 10:09 pm

      I didn’t follow the story after this one – don’t care enough about the people involved. The reason I blogged about it was this is now becoming a pattern – can’t trust a single news organization in the country. Not a single one.

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